YAAP announces appointment of Sadia Akhter as partner

YAAP, a Dubai-based specialized influencer marketing company, recently announced the appointment of seasoned media professional Sadia Akhter as a Partner. In a career spanning over 19 years across key verticals such as digital media, programmatic and influencer marketing, and advertising, Akhter has helmed successful campaigns for reputable brands, fostered and led multiple teams, and delivered […]
How to improve your website performance

Now more than ever is it important to increase your online exposure. With internet sales and services increasing significantly due to unprecedented events, the world wide web has never been so competitive. A good marketing campaign is just one element when interacting with customers online. If your website is badly optimised then it can prevent […]