Why Do So Many Companies Not Actually Know What They Sell?

Ask five departments about the same product. Get five different answers. One day, your customer calls support asking whether a product is compatible with something else. The agent checks their system and finds nothing conclusive. They escalate to the product team, who open a spreadsheet last updated eight months ago. The website says something different. […]
How Manufacturers Are Cutting Out the Middleman, and the Software Making It Possible

Across industries, manufacturers are bypassing traditional distribution channels and selling directly to customers. The key enabler isn is better software. And among the tools driving this shift, product information management software for manufacturing has quietly become one of the most critical pieces of the puzzle. Just five years ago, a mid-sized manufacturer relied on a network […]