6th Middle East Retail & E-commerce Summit & Awards scheduled on 1st May 2024, Riyadh
Scribe Minds & Media is thrilled to announce the 6th Middle East Retail & Commerce Summit & Awards, scheduled on the 1st May 2024 at the Riyadh Marriott Hotel in Riyadh KSA. This one-day Summit promises to bring together industry thought leaders, innovators, and experts to explore the latest trends, challenges, and opportunities shaping the […]
Calque welcomes Michael Bremer as CEO
Calque, the leader in enabling traditional lenders to offer ‘buy before you sell’ programs and champion of The Trade-In Mortgage™, has announced the appointment of Michael Bremer as Chief Executive Officer. Bremer has over 25 years of experience in the mortgage, real estate, insurance, and risk management sectors. Most recently, Bremer was at CoreLogic, where […]
Beyond the Dichotomy of Traditional and Digital Marketing
In an era dominated by digital marketing fervour, it is crucial to recognize the enduring significance of traditional strategies, particularly for brands that have diverse customer persona. The clamour for digital channels often overshadows the inherent complexities of non-digital products and services. A one-size-fits-all approach isn’t viable; each product/service demands a tailored strategy. While digital […]