Leadpages Acquires Glorify to Enhance Conversion Campaign Tools for SMB & Enterprise Marketers

Leadpages Acquires Glorify to Enhance Conversion Campaign Tools for SMB & Enterprise Marketers
Courtesy: BusinessWire

Leadpages announced on July 16 its acquisition of Glorify, an intuitive design platform for creating high-performing marketing assets. The acquisition marks a new era for Leadpages, trusted by thousands of SMB and enterprise brands—like Shopify and eBay—to drive leads through conversion-optimised landing pages.

“Right now, AI is democratizing technology through point solutions, but that’s only compounding the long-standing challenge entrepreneurs and SMBs face in juggling multiple platforms to build a campaign,” said Michael Sacca, CEO of Leadpages. “With this acquisition, we’re providing all marketers the ability to design, build, and launch high-converting marketing campaigns from one unified platform.”

Glorify’s design tools are now integrated into the Leadpages platform, streamlining campaign creation by enabling users to design visuals, build landing pages, and launch campaigns faster within a single workflow. The move simplifies conversion-driven marketing and eliminates the need for multiple platforms, offering a no-code solution to attract, engage, and convert customers.

Courtesy: BusinessWire

“Marketers invest heavily to attract customers across paid channels like social and search, but personalisation often ends at the click,” said Omar Farook, CEO of Glorify. “With budgets under pressure, this merger brings together two performance marketing leaders to help brands of all sizes scale full-funnel experiences to drive revenue.”

The combined platforms serve more than 300,000 brands, agencies, and entrepreneurs, who can expect a seamless transition with expanded access to the full suite of tools for conversion-driven campaigns. The acquisition also sets the stage for future innovations, including AI-powered design automation and smart content suggestions.

Leadpages, and now Glorify, are part of the Redbrick portfolio, known for building, acquiring, and supporting innovative businesses. This marks Redbrick’s third acquisition of 2025, following its acquisitions of pioneering digital media company Quartz and programmatic newsletter platform Paved.

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