Cricut, Inc, one of the leading creative technology companies, has announced the next generation of its smart cutting machines: Cricut Explore 4 and Cricut Maker 4. Starting February 28, Cricut Explore 4 and Cricut Maker 4 will be available for purchase in the U.S. and Canada on the official site Cricut.com and Michaels in two new colors: Seashell and Sage, with Sage machines exclusively sold in a bundle at Michaels.
These new machines offer an elevated out-of-box experience with more materials included, speeds up to two times faster than the previous generation1, and an improved user experience in Design Space, all at a lower price point than the previous generation of machines.
“Cricut Explore 4 and Cricut Maker 4 are designed to give our creative community more of what they’ve been asking for,” said Ashish Arora, CEO of Cricut. “We are launching these new models at a lower price point than the previous models and we’ve added even greater value to each machine by including tools and materials to help creatives get started right out of the box. Our new machines coupled with improvements in our Design Space platform will empower everyone to make projects easily for their loved ones.”

Enhanced Out-of-Box Experience
To help new users jump into their first projects faster and easier, both Cricut Explore 4 and Cricut Maker 4 come with additional materials in the box, including Smart Vinyl, Cardstock, Smart Iron-on, Transfer Tape, and essential tools like the Mini Weeder and Light Grip Machine Mat. These added materials empower users to kickstart their creativity with everything they need to complete their first 10 projects2.
Two Times Faster Cutting Speeds
When cutting materials like cardstock and vinyl on a machine mat, Cricut Explore 4 and Cricut Maker 4 offer cutting speeds up to twice as fast as previous models. With faster cutting speeds, these machines save users time while crafting, unlocking more opportunities to bring their creative visions to life.
Easier to Get Started
The new machines feature an updated, beginner-friendly experience for machine setup and learning. This includes a First Project tutorial with enhanced customization and an introduction to the Design, Cut, and Assemble stages of using a Cricut machine, as well as more beginner-level project options. This streamlined approach helps users hit the ground running, ensuring a more intuitive and rewarding experience as they embark on their creative journey.
Pricing and Availability
In the US and Canada, Cricut Explore 4 (USD 249.99) and Cricut Maker 4 (USD 399.99) will be available starting February 28. On this date, both models will be available in Seashell color on the official site cricut.com and at Michaels. The Sage-colored models will be available exclusively at Michaels in a bundle. Beginning March 14, Seashell machines will be available at all other major retailers where Cricut products are sold, while the Sage color will continue to be available only at Michaels in a bundle.