Hugel Inc. enters US markets via partnership with BENEV Company
Hugel Inc., a global total medical aesthetics company, will officially enter the U.S. market through a strategic partnership with BENEV Company Inc. based in California, U.S.A. In August last year, Hugel began partnership discussions regarding U.S. sales of its botulinum toxin product, Letybo. After a competitive process involving five candidates, Hugel has selected BENEV as its […]
The rise in social media influencers – a trend or fad?
In 2022, the influencer marketing industry was valued at approximately USD 16.5 billion. It is predicted that the global influencer marketing platform will touch USD 85 billion by 2028, with 2023 being no exception to this astronomical growth. Another survey has predicted a 25% annual growth rate for the influencer marketing industry. So, what are the […]