How Technology is Shaping the Modern Business Landscape
In today’s fast-pacеd world, tеchnology is not just an еnablеr; it is a driving forcе bеhind thе еvolution аnd succеss of businеssеs across thе globе. From small startups to multinational corporations, thе impact of tеchnology is profound and far-rеaching. Here’s a look at how technology is shaping the modern business landscape. Digital Transformation Digital transformation […]
Effective Strategies for Scaling Your Small Business
Scaling a small business can significantly boost revenue, market presence, and long-term success. In today’s competitive landscape, small business owners must navigate a myriad of challenges while capitalizing on opportunities for growth. This article outlines effective strategies to help entrepreneurs expand their operations successfully. Invest in Technology and Automation Adopt CRM Systems Improving customer relationship […]
Intertrust announces partnership with GeoComply
Intertrust, the global leader in distributed computing and rights management, and GeoComply Solutions Inc. (“GeoComply”), a renowned provider of geolocation compliance technology and fraud protection, recently announced a partnership to provide a robust solution for content owners and streaming services to control where and how their digital content is delivered and consumed. The partnership will enhance digital […]
Ant International and Capital A form a strategic partnership
Ant International and Capital A Berhad, owner of AirAsia, have formed a strategic collaboration in various areas, exploring to integrate more local payments methods and providing payment orchestration services to Capital A’s platforms, work on digital marketing and sponsorship opportunities to drive business growth, and cooperate to create inclusive and sustainable impact. The comprehensive partnership […]
Graduation cards in the USA: The new popular
In recent years, the tradition of sending graduation cards in the United States has seen a remarkable surge in popularity. What was once a simple gesture of congratulations has evolved into a significant industry, fueled by the desire to celebrate academic achievements in a personalized and meaningful way. This trend reflects a broader cultural shift […]
Audubon designates Melissa McLean as Director of Marketing & Communications
Audubon Engineering Company (Audubon), a leading engineering, procurement, construction (EPC), fabrication, and technical services provider, announced the appointment of Melissa McLean to the position of Director of Marketing & Communications, reporting to Chief Commercial Officer Jeffrey Gernon, PE. Based in Houston, Melissa has highly diversified marketing, branding, and communications experience spanning 25 years in global EPC disciplines. In her new role, Melissa […]
Beyond the Dichotomy of Traditional and Digital Marketing
In an era dominated by digital marketing fervour, it is crucial to recognize the enduring significance of traditional strategies, particularly for brands that have diverse customer persona. The clamour for digital channels often overshadows the inherent complexities of non-digital products and services. A one-size-fits-all approach isn’t viable; each product/service demands a tailored strategy. While digital […]
Accenture agrees to acquire Work & Co
Accenture has agreed to acquire Work & Co, a global digital product company that blends design, technology, and innovation to help companies create breakthrough products and experiences. The acquisition reinforces how continued investment by Accenture Song—the world’s largest tech-powered creative group—is creating new ways for its clients to grow while meeting their customers’ ever-evolving needs. Founded […]
HD Hyundai collaborates with Google Cloud to accelerate AI innovation
HD Hyundai is partnering with Google Cloud to accelerate its digital transformation using generative AI technology. The collaboration will introduce generative AI across Hyundai’s core businesses, including its world-leading shipbuilding and top-ranking construction machinery businesses in Korea. Google Cloud will provide enterprise solutions like its Vertex AI platform to develop industry-specific AI applications. Starting in January 2024, the company […]
Optii announces integration with Sojern
Optii Solutions, the leading hotel operations software, has announced an integration with Sojern, the leading digital marketing platform built for travel. This new relationship aims to provide hoteliers with a comprehensive and seamless end-to-end guest experience solution, spanning from guest messaging to operational action, enabling hotels to enhance guest satisfaction and operational efficiency. Optii Solutions offers […]
