Accenture announces the acquisition of The Lumery

The Lumery will strengthen Accenture Song’s marketing transformation services in Australia

Accenture has acquired The Lumery, a Melbourne-based marketing technology (martech) consultancy that helps leading organizations deliver seamless customer experiences and transform their marketing services. The acquisition will strengthen the marketing transformation capabilities of Accenture Song—he firm’s tech-powered creative group – and add significant depth to its offerings in Australia, such as personalization, CRM and loyalty, testing […]