Ghana’s fastest-growing financial institution OmniBSIC Bank is blazing the trail in the Banking sector in Ghana with its continuous financial performance and service culture.
OmniBSIC, a fully-fledged universal Bank is ensuring it is a Bank of choice for all existing and potential customers through service delivery.
The Bank traces its roots to a merger between the erstwhile OmniBank and Sahel Sahara Bank was spurned by the banking sector consolidation programme introduced by the Bank of Ghana (BOG) in 2017, through a number of directives including the increment of the minimum capital requirement almost fourfold. The union between the banks is one of the most successful mergers in the financial services industry. It can be described as synergistic since both banks shared similarities in business models, values, and customer experience and were both committed to offering exceptional customer service in Ghana’s banking industry. This milestone was achieved through the collaborative effort of shareholders, directors, management, and the staff who showed a willingness to embrace change to become bigger and better in the Banking industry.
OmniBSIC has reinforced its corporate governance structures and invested in its infrastructure to align with the Bank of Ghana’s (BOG) Corporate Governance and other regulatory directives. The Bank is dedicated to maintaining the highest level of integrity, transparency, and accountability in all operations, thereby creating a reliable framework for clients to conduct their banking activities with us.
With its headquarters at Atlantic Tower in the Airport City of Accra Ghana and an extensive Branch network of 40 across Ghana, OmniBSIC provides a complete range of products, services, and digital offerings tailored to the needs of our Corporate, SME, and individual customers while supporting the communities in which we operate.
SERVICE EXCELLENCE
The Bank’s key strength is providing excellent customer service to our customers and seeks to develops and build systems, processes, and infrastructure that makes every customer experience exceptional.
In an industry where products are homogenous, the quality of service sets an institution apart from its peers. At OmniBSIC, our defining hallmark is service excellence. We strive to provide every customer with an experience that exceeds their expectations from the moment they walk through our doors or experience any of our channels until they leave or close a transaction.
Service excellence is not a one-time experience but a continuous process of improvement. Therefore, we are constantly looking for ways to enhance our services and exceed our customers’ expectations. We believe that our commitment to service excellence sets us apart from our peers and has helped us to build lasting relationships with our clients leading to consistent growth of the Bank.
Our well-trained Relationship Managers and Customer Service Officers ensure 24/7 holistic customer satisfaction and work to ensure that our products and services meet the needs and expectations of our valued clients.
ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG)
The Bank continues to demonstrate its commitment to the progressing Environmental, Social and Governance (ESG) issues by:
- Improving ESG in the Bank’s own day to day activities through its procurement, recruitment and corporate social responsibilities.
- Progressively adopting ESG practices in its financing activities through borrower compliance with environmental requirements/certifications; and setting explicit restrictions to curtail or prohibit financing of certain activities and in sensitive sectors.
- Progressively measuring the outcomes of key activities intended to improve the Bank’s ESG strategy
VISION & AWARDS
The Bank which has its vision to be the number one bank in customer service delivery and value creation for all stakeholders is effortlessly working towards that goal. In 2023 the Bank was rated five-star in four categories at the Chartered Institute of Marketing Ghana (CIMG) 2023 Awards night:
- 5 Stars in Customer Satisfaction – Consumer Banking,
- 5 Stars in Customer Satisfaction-Business Banking,
- 5 Stars in Service Quality – Business Banking, and
- 5 Stars in Service Quality
In the same year, its quarterly bonding, health and fitness Health Walk was adjudged the Best Corporate Health Walk of the Year at the Africa Event Awards 2023.
Furthermore, both the Managing Director Mr. Daniel Asiedu and Chief Operating Officer, Dr. Philip Oti- Mensah were adjudged the Personality of the Year, Private Sector and COO of The Year, Private Sector, respectively at the Ghana CEO Awards 2023 held in Accra, Ghana.
Mr. Daniel Asiedu, Managing Director of the Bank received both the Global Well-Respected CEO in the Banking Sector at the Business Executives Awards 2023 held in Singapore, and Personality of the Year at the prestigious Ghana Business Awards 2023 held in Accra, Ghana, respectively.
The Bank was also adjudged the Bank of the Year in Ghana at the Ghana Business Awards 2023.
TECHNOLOGY
The Bank’s mission of providing excellent and innovative banking services to our customers through competentemployees, extensive delivery channels and technology is ongoing through the introduction of various initiatives to enhance customer service which include the establishment of a 24/7 Contact Center, the implementation of robust training programs for the staff as well as the migration to a new core banking application (Flexcube) to improve efficiency and productivity.
To stay competitive to meet the evolving needs of customers, the Bank has leveraged technology and digital solutions effectively. It has upgraded core banking software and have received the International Organization for Standardization (ISO) certification for Information Security Management System (ISO/IEC 27001:2013) as well as Payment Card Industry Data Security Standard (PCDISS) Certification.
The Bank is committed to growth through digitalization hence ensuring its cards are secured and verified by VISA etc.
OmniBSIC Bank’s improved corporate governance, investments in infrastructure, and strategic partnerships have positioned it for sustainable success and greater contributions to Ghana’s financial sector.
INNOVATION
Continuous innovation is a critical part of our culture. We strive to constantly introduce state of-the-art technology in our processes, products and service designs. Furthermore, our culture of innovation is spearheaded by our people who are committed to continuous product and service improvement.
FINANCIAL PERFORMANCE
OmniBSIC Bank successfully turned its losses into profitability for the first time in 2023, marking a significant achievement for the institution that was born through the merger in 2018. OmniBSIC Bank has not only achieved substantial profit growth but has also strengthened its balance sheet, enhancing its capacity to support large-scale transactions in the recovering Ghanaian economy.
Its unaudited financial statements for 2023 indicates that all income lines enjoyed strong growth with profitability increasing by 233% from a loss before tax of GHS 127m in 2022 to a profit before tax of GHS 170m.
Operating income stood at GHS 524m as at December 2023, inching up by 154% from the December 2022 position of GHS 206m.
Operating Expenses grew by 30% to close the year at GHS 315m, reflecting a significant improvement in operational efficiency for the year under review.
The Banks Deposits grew by 93% to close the year at GHS 4.87bn from GHS 2.5bn in December 2022, whilst total asset stood at GHS 5.6bn, a growth of 82%.
CONCLUSION
OmniBSIC Bank is a brand that epitomizes excellence in the banking industry. The Bank’s unwavering commitment to its customers, innovation, social responsibility and financial prudence is highly admired.
Our belief in service excellence underpins how we operate and interact with our stakeholders. We recognize that a long-term and mutually rewarding relationship with customers are vital elements to having a sustainable business and with this in mind, we strive to create a delightful experience for our customer’s every time.
We will always create the best value for all our stakeholders and customers by delivering rapid and convenient banking, speedy trade transactions and competitive pricing.
Join OmniBSIC Bank today for a customer centric service experience to meet your banking needs.
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