The Ultimate Digital Marketing Checklist for Success in 2024
Digital marketing is an ever-evolving landscape, and staying ahead of the curve requires more than just knowledge—it demands action. Whether you’re a seasoned marketer or a small business owner looking to optimize your online presence, having a comprehensive digital marketing checklist is crucial. In this article, we’ll cover the essential steps to create and maintain […]
JetBlue Promotes Justin Thompson as Vice President, IT Data and Analytics
JetBlue recently announced the promotion of Justin Thompson to vice president, IT data and analytics. In this role, Thompson will oversee the airline’s data engineering, data science, artificial intelligence/machine learning, and business intelligence. Reporting to Carol Clements, JetBlue’s chief digital and technology officer, Thompson will spearhead initiatives to scale JetBlue’s data and AI capabilities in […]
The Future of Mobile Commerce: Optimizing Your eCommerce Store for Mobile
Mobile commerce (m-commerce) has become a cornerstone of the eCommerce landscape in today’s fast-paced digital world. This article dives into actionable strategies to optimize your online store for mobile users and explains why partnering with an experienced eCommerce website development company can be a game-changer. We’ll explore: Whether you’re a small business or a thriving […]
Why White-Label Facebook Ads Are Essential for Boutique Marketing Agencies
Boutique marketing agencies frequently confront the problem of providing premium services while working with minimal resources. White-label Facebook advertisements are one industry approach that is gaining traction. These services help agencies outsource Facebook ad production while maintaining their own branding and avoiding disruption. This method is not just a way to outsource but also a […]
Material Announces Appointment of Senior Leaders to Three Key Positions
Material, a leading insights, marketing and technology company, is pleased to announce the hiring of three new senior leaders. Maury Giles joins the company as SVP, Growth; Arun Kumar assumes the role of SVP and Global Data + Analytics Practice Lead; and Kate Whittle joins Material as SVP, Strategy + Innovation. Material combines deep human […]
Farmers Edge announces partnership with Saskatchewan Municipal Hail Insurance
Farmers Edge Inc., a pure-play digital agriculture company, announced a pilot project in partnership with Saskatchewan Municipal Hail Insurance (SMHI). The project aims to enhance adjudication processes and support risk monitoring using Farmers Edge InsurTech tools, including weather data and crop analytics. SMHI is one of Canada’s oldest and largest crop hail insurers with a […]
5 Domains of Digital Technology That Are Facilitating Organisational Transformation
The global business landscape has undergone a seismic shift in recent years, largely driven by the rapid evolution and integration of digital technology. This revolution involves more than just adopting new tools or platforms; it’s fundamentally changing how companies operate. The impetus for this change is clear: digital technology solutions offer unprecedented opportunities to streamline […]
Zendesk announces acquisition of Ultimate
![Zendesk to Acquire Ultimate [Image by pressfoto on Freepik]](https://worldbusinessoutlook.com/wp-content/uploads/2024/03/Zendesk-to-Acquire-Ultimate-Image-by-pressfoto-on-Freepik-1024x576.png)
Zendesk announced it will acquire Ultimate, to deliver the most complete AI offering for customer experience (CX) in the market. As unprecedented demand for AI drives up the speed and frequency of customer engagement, AI agents push beyond traditional bot capabilities to help brands transform CX into a competitive advantage. With Ultimate, Zendesk will offer […]
COPE Health Solutions and ARC collaborate with Findhelp
COPE Health Solutions (CHS), a national tech enabled services firm powering success in risk arrangements, and its subsidiary population health management platform Analytics for Risk Contracting (ARC), announces collaboration with Findhelp, the nation’s most trusted and widely used closed-loop referral management platform, to bring to market-leading solution sets for potential New York 1115 Medicaid Waiver Amendment-funded […]
Syngenta teams up with CropX to provide sustainability solutions
CropX Technologies, a global leader in digital farm management, and Syngenta, a global leader in seeds and crop protection products, are teaming up to improve the sustainability and yield strength of Syngenta’s seed suppliers in the American Midwest. The CropX agronomic farm management system gathers real-time farm data from multiple sources, such as soil sensors, […]
