The rise in social media influencers – a trend or fad?

In 2022, the influencer marketing industry was valued at approximately USD 16.5 billion. It is predicted that the global influencer marketing platform will touch USD 85 billion by 2028, with 2023 being no exception to this astronomical growth. Another survey has predicted a 25% annual growth rate for the influencer marketing industry. So, what are the […]

Valvoline announces completion of the sales of global products business

Valvoline Inc., a trusted leader in preventive automotive maintenance delivering quick and convenient service, recently announced that it has completed the previously announced sale of its Global Products business to Aramco. The purchase price is  USD 2.65 billion in cash, subject to certain customary adjustments. “It is a historic day for our 157-year-old brand. With the sale […]

Vertiv releases Vertiv XR app for immersive product exploration

Vertiv, a global provider of critical digital infrastructure and continuity solutions, today announced the release of the Vertiv XR app, a first-of-its-kind tool in the data center space that allows data center operators, IT managers and channel partners to visualize Vertiv products in the location they would occupy in any given facility. The virtual representation […]

Dubai’s VARA gives MVP License to Hex Trust

Hex Trust, the leading fully licensed and insured provider of bank-grade custody and associated services for digital assets, has received the Minimum Viable Product (MVP) license from Dubai’s Virtual Assets Regulatory Authority (VARA). This follows the issuance of its provisional license in June 2022. The MVP license will allow Hex Trust to provide a wide […]