Insurance Technologies announces acquisition of MyMedicareBot

Insurance Technologies’ Chief Executive Officer Laird Rixford

Insurance Technologies, LLC, one of the provider of sales and regulatory automation solutions for the life and annuity industry, announced the acquisition of MyMedicareBot, a Medicare distribution software company based in Santa Ana, Calif.

Founded in 2018, MyMedicareBot provides enrollment, lead routing and analytics tools that drive Medicare membership growth, retention and profitability. The company’s product suite includes Field Agent Platform (a multi-carrier quoting and enrolling tool), Portfolio Analytics Platform (customized consulting service), and Member Retention and Conversion Program (AI-powered analysis of membership).

“As Medicare enrollment continues to grow, it is more important than ever for health plans and brokers to have the technology that helps them better serve the Medicare population. MyMedicareBot has been at the forefront of the industry providing that technology,” said Insurance Technologies’ Chief Executive Officer Laird Rixford. “The MyMedicareBot team shares our same core values of innovation, service, and best-in-class technology, and I’m excited to welcome them to the Insurance Technologies team.”

This acquisition builds upon Insurance Technologies’ core quoting and application capabilities, extending its offerings into Medicare quoting, enrollment and analytics. The MyMedicareBot team will continue to deliver and support the agents and carriers on the platform to grow and retain their members and profitability.

“Insurance Technologies’ unrelenting commitment to service and technology innovation was a perfect match for us at MyMedicareBot,” said Michael Cho, Founder and CEO of MyMedicareBot. “We’re thrilled to join the Insurance Technologies team and combine our expertise and skills to continue innovating for the betterment of the life, Medicare and annuity industry.”



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